Win client bookings - Critical Information

When you create your tour guide profile on OurExplorer.com, you have input a lot of information e.g self introduction, tour guide license, tour guide services, sightseeing tours... This is all necessary information to let clients know you and trust you. The more information, the more trust you will build up with potential travel clients but do you know which elements are critical to win a final client booking?

From OurExplorer client feedback, they usually choose the tour guides with a personal photo, highest "tours booked" number and some positive ratings/reviews given. As we know, most important elements shall be put at the top position of the page. You can see that tour guide photo and tours booked are displayed above the fold of the webpages. Moreover, a most recent client review has been presented directly following the tour guide self introduction. Thus, visitors don’t need to scroll down to the bottom of the page reading important client testimonials. In most cases, web surfers do not finish all the page contents to the very end of the page. That’s why we design the tour guide profile layout as you see now.

What can a tour guide do with these fields to win more client bookings?

A happy smiling photo is best to give a good first impression to your clients. You can display a welcoming smile photo like tour guide Diana in Athens, or a cheerful photo of you with happy clients like Nairobi tour guide Paul. It is also fun to display you in your working environment. See Kasane tour guide Clive playing with the elephant.

"Tours booked" numbers and client reviews are closely related to each other. The more bookings a tour guide receives, the more client reviews after the sightseeing tour is completed. When a tour date and terms are agreed, ask the clients to confirm by booking at your profile webpage. When the tour is finished, ask your client to rate your service on OurExplorer.

The clients also have more confidence in booking a tour guide with a license and video presentation. A scan of your tour guide license/certificate builds more trust. What can be better than a brief video of you taliking passionately about your job? It adds great value because clients like to see and hear the tour guide. With a live video, tour guides can present their character and language skills. See Istanbul tour guide Nesrin and Bangkok tour guide Choojai .

If you are a tour guide, do you agree with the critical elements mentioned above? Any tips to better present yourself for more client bookings?