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Monday 13 July 2009

Sightseeing Tours with Foreign Languages

Language is the key communication between a tour guide and sightseeing tourists. When guiding foreign clients for sightseeing tours, fluent spoken language is very important to ensure a satisfactory experience. Even better, if you can use proper guiding languages.

Avoid using ambiguous pointing words like “here”, “there”, “in front”. A tour guide should point out more clearly to your clients. Perhaps try this method instead - “Look at XXX on your left side.” “You can see XXX next to the clock tower.” If you are facing your clients, be aware that your left side is their right.

Use descriptive languages when talking about something. For instance, don’t simply say “look at the building on your left.” You can present in a higher quality by saying “Look at the tall red brick building with the USA flag, on your left.” The clients will be clearer as to what you are going to talk about.

We all know that language is often associated with culture background and regional characters. Your commentary in guiding will receive a better result if you refer to what would be familiar to your clients. When introducing the Lujiazui Financial Centre in Shanghai, a guide may refer to “Manhattan” in New York with American travelers. Easier for them to know the function and importance of Lujiazui in the city if they have something to relate it too.

Some tour guides can speak several foreign languages in their sightseeing tours, especially with European guides. Usually a tour guide shows around in only one language at a time with one group but there may be exceptional sightseeing tours that require introducing in two languages. If this is the case, balance the time you talk in the two languages. Alternate the starting language each time you speak so that the clients feel equally valued. Have a short break when you change to another language.

Fluent in a language is one thing, while mastering the language of guiding needs more effort. Good tour guides can speak the language of clients, and make their sightseeing tours a great experience in a local way.

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